Close more deals with… candy

You’re in a tough spot: you quoted the price and you’re going to ask the closing question. But you already know the answer will be a “Yes.” How? Because you have a secret weapon that your competition can’t possibly hope to match. Because the customer owes you.

Scientists call this sales technique the Candy Effect: If you give a prospect something for free in the beginning of the sales process, they will feel obligated to do business with you. It’s an extremely powerful feeling – especially when the free candy is actually a free vacation.Scientists call this sales technique the Candy Effect: If you give a prospect something for free in the beginning of the sales process, they will feel obligated to do business with you. It’s an extremely powerful feeling – especially when the free candy is actually a free vacation.

It cost you as much as a few bags of candy. But to them, it doubles the value of their purchase, making them feel like they got much more than they paid for. How could they say no?It cost you as much as a few bags of candy. But to them, it doubles the value of their purchase, making them feel like they got much more than they paid for. How could they say no?

And if you really want to see results, you’ll reward your sales team with the same vacation package if they exceed their sales quotas.And if you really want to see results, you’ll reward your sales team with the same vacation package if they exceed their sales quotas.

SOLD and SOLD!

It’s so simple => just watch the video below: